First off lets just say Flash at times can be useful, but for something large scale and as technology progresses it deems to be more and more useless. HTML5 is said to be the next solution, but until it’s accepted by all browsers that would not be suggested for use.
Just some fun facts, Co-founder, Chairman and CEO,Apple Inc., Co-founder and CEO,Pixar, Co-founder and CEO, NeXT Inc. Steve Jobs even made 6 great points on why Adobe Flash was not going to proceed into the future:
- Flash is a closed, Adobe-controlled system.
- H.264 is a “more modern format” for Web video
- Flash would make iPhones, iPods, and iPads less reliable.
- H.264 video consumes about half as much battery as Flash video.
- Flash was not designed for touch interfaces.
- Flash is cross-platform and not Apple optimized.
Steve Jobs concludes his letter by saying:
“Flash was created during the PC era — for PCs and mice. Flash is a successful business for Adobe, and we can understand why they want to push it beyond PCs. But the mobile era is about low power devices, touch interfaces and open Web standards — all areas where Flash falls short…New open standards created in the mobile era, such as HTML 5, will win on mobile devices (and PCs too). Perhaps Adobe should focus more on creating great HTML 5 tools for the future, and less on criticizing Apple for leaving the past behind.”
- Search Engines do not understand flash content, therefor your site content is over looked.. Hurting your organic ranking and SEO and not allowing you to optimize it.
- Does not work on mobile devices, does not look like this will change.. and with iPads and smart phones growing in sales. This marketing is surely growing, and growing fast.
- Longer loading time, might lose up to 20% of visitors due to this alone.
- Bandwidth hog, Flash uses tons of server bandwidth .. and as you grow that starts to cost quite a bit of money. Even with unlimited hosting, they server can only handle so much.
- You cant bookmark a page, such as if you are inside a store on a very cool product you like. If you wanted to bookmark or save that page, or even email it to a friend… you couldn’t due to flash being all inside one page… so you must start at the intro every time…
Also lets keep in mind the remarks from Adobe it’s self:
From the Adobe announcement ZDNet published:
Our future work with Flash on mobile devices will be focused on enabling Flash developers to package native apps with Adobe AIR for all the major app stores. We will no longer adapt Flash Player for mobile devices to new browser, OS version or device configurations.